02 — Med Spa & Aesthetics
Newsha Dermatology
From logo to interiors to social — a total brand world.
Visit newshaderm.com ↗Overview
An advanced aesthetic dermatology brand blending medical-grade treatments with a high-end spa experience. We designed the brand from the ground up: logo, visual identity, interior direction and the social ecosystem that brings it all to life.
The Challenge
The brand did not exist yet. The founder needed a complete world — a name-adjacent identity, a luxury spatial experience and a social presence that would position the practice as a destination, not a discount clinic.
Approach
What we built.
Logo and brand system: designed a refined mark, typography and colour language that signals medical authority with spa warmth.
Interior direction: developed materiality, lighting and spatial cues so the clinic feels cohesive from the waiting lounge to the treatment room.
Social launch: built a content engine of provider education, patient journeys and reels that turned the new visual world into an engaged community.
Outcomes
Full
Brand world delivered pre-opening
71k
Engaged followers in 12 months
+198%
Treatment bookings from social
